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Case Study

A complete author brand, from logo to launch.

One visual identity running through the site, the feed, and every launch.

ClientDr. Jasmine Narayan, Psy.D., family psychologist and author
BooksDraw with Me, Dad! and the Color with Me series
ServicesIdentity, website, social templates

The challenge

An established author with traditionally published books and a professional practice needed one cohesive brand across everything readers see. The logo, the website, and the social feed were each doing their own thing. Readers should recognize her work before they read a word.

Scope

What we did

The full author-brand package: identity first, then every surface it lives on.

Brand identity and logo design, built around her voice as an author
Author portfolio website showcasing the books
Instagram story templates with launch assets
Instagram feed template system for a consistent grid
Selected Work

The system

Identity, web, and social, all speaking the same visual language.

The Result

Recognizable before a word is read.

Site, feed, stories, and launches now share one identity. The author can publish daily content from templates that always look like her, and every book release lands inside a brand readers already know.

Want an author brand that holds together?

Identity, website, and social systems for authors building a long-term readership.